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Coca ColaÂ’s New Vending Machine Free Essay, Term Paper and Book Report

Coca ColaÂ’s commitment for the past 113 years has been putting their products within an armÂ’s reach of desire. Offering the products that people want at affordable prices is precisely why it is the favorite soft drink of people in nearly 200 countries around the world-Coca ColaÂ’s Company Press Release, October of 1999. Going back to their commitment of delivering affordable prices to its consumers should always be regarded in whatever future undertaking they would have. This fundamental strategy positioned them to be the global leader in the soft drinks industry. Their intent to do a system launch of this technologically advanced vending machines is unilaterally bended on their side. Their perspective is to optimize volume sales during the summer/hot season wherein consumer demand for liquid consumption is large. This is a toll concept that could make or break their segment on the vending machine market. If this concept pushes through, this again is an innovation that would catapult sales and profit margins for the company, however, otherwise would result to huge loses ......

Word Count: 518
Page Count: 2  (250 words a page / double spaced)


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