MARKETING RESEARCH Free Essay, Term Paper and Book Report
Marketing includes identifying unmet needs, producing products and services to meet those needs: and pricing, distributing, and promoting those products and services to produce a profit. Marketing consists of all activities designed to generate and facilitate any exchange intended to satisfy human needs or wants. More simply put in business terms, activities designed to plan, price, promote and distribute products or services to target markets. Marketing is a fact of life. There are so many businesses in so many categories, how will you persuade potential customers to come to you?
To make people aware of your business products or services and convince them to buy, marketing is your method of communicating to people that your company, product or service exists. It's no use having the best product in the world if nobody knows about it or about you. There are many methods of marketing, from simple to elaborate and from inexpensive to extremely costly. All or only some of these may be applicable to your business, but you can choose the ones that are and create a powerful ......
Word Count: 1947
Page Count: 7.7 (250 words a page / double spaced)
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