McDonalds vs. Burger King Organizational Diagnosis by Fastalk Consultants Free Essay, Term Paper and Book Report
McDonalds vs. Burger King Organizational Diagnosis by Fastalk Consultants In diagnosing the McDonald's organization, the first issue we will examine is their company goals. McDonald's has a goal of one hundred percent total customer satisfaction. However, they do realize that this goal is not always attainable. Therefore, if for any reason they do not meet that goal, they will do whatever it takes to correct their mistake. McDonald's has a second company goal that sets them apart from most of their competitors. McDonald's was founded on the principle of giving back to the community, and that remains one of their primary goals today. Through their charities, Ronald McDonalds House and Ronald McDonalds Children's Charities, McDonald's has pumped millions of dollars back into the community over the years. McDonald's customer service policy is laid out in the McDonald's Guarantee. The McDonald's Guarantee states, Your food will be hot. Your service will be fast and friendly. And your drive-thru orders will be double-checked right. If you're not satisfied, we'll make it right. Or......
Word Count: 2869
Page Count: 11.4 (250 words a page / double spaced)
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