Running head: CULTURAL CHALLENGES OF DOING BUSINESS OVERSEAS The Cultural Challenges of Doing Business Overseas Rick Duke University of Phoenix Cultural Challenges One of the major challenges that Steve Kafka will face as he opens a business internationally is that he will need to effectively adapt to the culture. Although he is familiar with the country since he has family and friends in the Czech Republic, there is still a great deal he needs to be aware of since he was born in the United States. He will need to look into the comparative advantages, Hofstedes four primary dimensions, trade barriers, and the cost structure of the Czech Republic. Differences between U.S. and Czech Cultures There are general differences between the U.S. and Czech Republic Cultures. First, there is the language barrier; Czech is a Slavic language, but many also speak German, and Russian. Fortunately, Steve speaks Czech fluently. Other differences include general attitudes, personal appearance, greetings, gestures, and eating. Most Czechs do not ......

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