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SWOT analysis of Coca-Cola Company China Free Essay, Term Paper and Book Report

The SWOT analysis of Coca-Cola Company China Introduction Admittedly, The most prominent corporation among the current market has to be Coca-Cola Company. There is really no doubt that Coca-Cola is a pioneer in globalizing its most beverage As you know, It is also the best sold soft drink in Chinese market. The first branch it opened in Beijing is in 1978. At the beginning, Coca-Cola Company was just a small factory. But then, with the superior marketing strategy and successful products and services, its business strength is shaping the world. now it has become a large enterprise. Coca-Cola Company has a large potential perspective and it was also assessed to be one of the biggest market share corporations of China in the future It is proved to be a huge success. Strength One of Coca-Cola's largest strengths is their strong advertising campaign. By far ,Coca-Cola had the most recognized trademark in china .The catchy slogans that they roll out consistently have been taken deeply to people¡¯s heart. As you known in the market, Coca-Cola¡¯s image is displayed on T-s......

Word Count: 713
Page Count: 2.8  (250 words a page / double spaced)


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