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Problem Solution: Intersect Investments Free Essay, Term Paper and Book Report

Problem Solution: Intersect Investments Intersect Investment is currently barely surviving. The CEO Frank Jeffers has realized that in order for Intersect to survive the volatile climate of the financial services industry, it must expand the services it provides and step up the service level it provides to its customers. To do this, Frank Jeffers has identified a new vision for Intersect: "Provide a broad set of products and services to consumers and small business customers using a model of customer intimacy that will build long-term relationships based on trust and value to the customer.” Jeffers believes that when Intersect improves its brand image and establishes long-term relationships with its customers that they will gain Wall Streets trust and perhaps its ethics will never be in question. Situation Analysis Issue and Opportunity Identification The four issues and opportunities of Intersect Investment are as follows: One, for the sales to increase by 14% without the leadership team participating the decision making process. The opportunity that is available is that le......

Word Count: 4025
Page Count: 16.1  (250 words a page / double spaced)


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