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Kudler Fine Foods Free Essay, Term Paper and Book Report

Running head: MARKETING ASSIGNMENT Marketing Assignment Rahul Sagare University Of Phoenix Marketing Marketing is an organization function and set of processes to find out product requirements, place of customers and way of promoting products at sellable price. It also called as four P’s of marketing. (Kerin, Hartley, Berkowitz, & Rudelius, 2006). See Fig-1. Kudler fine food is having very good marketing strategy and Kathy plays major role in it. Kathy is socialite woman and never misses any opportunity to promote her store. Fig-1 Marketing research Kudler Fine Foods has experienced significant growth and is now focused on expanding the services, improving the efficiency of its operations and increasing the consumer purchase cycle as a means to increasing the loyalty and profitability of its consumers. Kudler marketing team comes down to three actions to increase revenue and profit potential as follows. Expanding Services (Revenue Increase) Kudler is offering parties in the store to show customers how to prepare specialty foods. The draw......

Word Count: 1274
Page Count: 5  (250 words a page / double spaced)


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