Problem Solution: Intersect Investments Free Essay, Term Paper and Book Report
Problem Solution: Intersect Investments
Intersect Investments sales and marketing group has an opportunity to adopt an innovative new vision that has the potential to sky rocket their profitability as well as build a broader and more devoted customer base. A few issues that stand in the way of realizing these opportunities are leader and team member resistance to change, leader and team member belief and motivation, and lack appropriate feedback.
Situation Analysis
Issue and Opportunity Identification
In the past the sales team at Intersect Investment was advised to reduce call times while improving productivity. This worked well for the sales team the last three years in a row; however, in the most recent year there has been a huge increase in employee turnover as well as an inability to meet sales goals and a loss in customer retention. If customers continue to leave and lose trust in Intersect Investment there will be no reason to continue to reduce call times. Customers want to a more customer centric and trusted adviser for their financial services company, the sales team w......
Word Count: 3425
Page Count: 13.7 (250 words a page / double spaced)
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