Tipping Point Free Essay, Term Paper and Book Report
Readers Review of The Tipping Point by Malcolm Gladwell
Throughout this essay, the writer shows us clearly how social trends start out small, but then take on a life all of their own at a certain point in time to become a phenomenon on a much larger scale. He gives examples in the fashion industry, the area of crime in the city, and viruses. He writes of three relevant points that can cause a trend to tip over at a certain point to become the large scale phenomenon. The first is contagiousness, the second is little causes can have big effects, and the third is change does not happen gradually but all at one certain moment. He follows a certain consistent clear logic in his writing by giving examples of certain cases where this tipping point as he calls it has come into play, and where possible, giving an explanation why this is not just mere coincidence or his own opinion through use of evidence to back up his claims.
He writes about the Hush Puppies incident where this brand of shoe was selling so poorly that the company who makes them was thinking of discontinuing the shoe......
Word Count: 1174
Page Count: 4.6 (250 words a page / double spaced)
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