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INTELS SITE SELECTION DECISION IN LATIN AMERICA- CASE STUDY Free Essay, Term Paper and Book Report

INTEL’S SITE SELECTION DECISION IN LATIN AMERICA Intel was the first company to introduce microprocessors in the early 1970’s and still remains the foremost company in this industry. Given the ever growing nature of this field along with fierce competition by other companies in this industry, Intel needed to expand exponentially both in production as well as on R&D in order to retain its topmost position in the world in terms of leading the way and product costs. Hence Intel would have to setup some plants in other countries where costs are relatively lesser than in the United States. Since diversifying the geographic location of the plants would reduce risks due to excessive investment in a single region, Intel decided to invest in new sites. Latin America seemed to be a viable region for Intel’s investment in this case because of its location that provided logistic advantages for export to the United States or Europe and also offered relatively lesser labor costs. Intel looked for certain characteristics in the country that it would invest in. First it would have to be a ......

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