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Marketing Consultants Business Plan - Pan Pacific Marketing Consultants Free Essay, Term Paper and Book Report

Executive Summary Pan Pacific Marketing Consultants aims to provide marketing services to targeted business environments in Indonesia, Asia, and the west Pacific region. This plan seeks to generate a significant increase in company sales and profits from the delivery of retainer consulting, project consulting, market research and industrial analysis, feasibility studies, and strategic analysis and reporting services, compared to the preceding year. The highlights of this plan are the targets: gross margin and sales-revenue. The goal is to double the gross margin within three years. This business plan has been created on the basis of five years of market research, which spanned January 2001 through December of 2006. Data conclude the size and growth of the market and geographical segments, customer needs, perception, and buying behavior trends have been on the upswing, and are expected to continue in this trend for the next five years. Pan Pacific Marketing Consultants feels that it is able to fill the hole in the marketing niche, and will benefit from operations beginning ......

Word Count: 2317
Page Count: 9.2  (250 words a page / double spaced)


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