Strategic Planning and Management in the Business Environment Free Essay, Term Paper and Book Report
This paper will focus upon the defining the strategic plan and the role of the four functions of management: planning, organizing, leading and controlling - and what they mean to starting a small business. In the arena of business today, to be able to recognize and implement these aspects is imperative to ensure success.
Strategic Management and Planning
Strategic management and planning is the assemblage of choices and measures devised to line up resources and employees in tandem with the idea of making the potential success of the business a reality.
Strategic management and planning also entails organizing, directing, controlling and planning their proposed approach. Strategic management is made up of three processes that include support personnel, corporate business and functional level planners (Pearce & Robinson, 2004).
Strategic Plan Importance
In the modern day business environment, a strategic business plan is essential because of the small business rate of failure. Smaller businesses, having less substance to fall back on as opposed to a larger business, rarely s......
Word Count: 848
Page Count: 3.3 (250 words a page / double spaced)
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