Despite the fact that No.5 is the first fragrance launched by Chanel; it is still one of the best selling perfumes all over the world. Chanel No.5 has a series of ads. In each ad Chanel tries always to be unique and seeks for new, different ideas and techniques to enhance the effectiveness of the ad. {No.5 The Film} is one of Chanel's different ads. This ad is a very unique and successful ad which really enhanced the product's value. In this ad, Chanel used a creative Fairy tale with different techniques to promote for the idea that No.5 is a unique, unforgettable, and long-lasting perfume that makes women special. Moreover, No.5 is the only way for any woman to find love and happiness. Using a story is a very effective technique in No.5 ad. In this ad the story used was not an ordinary story; it was like a fairy tale. It is a love story between an ordinary man and a famous actress who had escaped from her luxurious, complicated lifestyle to live with him a simple, romantic life. However, the man didn't know who she was; he loved her very much. Unfortunately,......

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