Expansion and Organization of Panera Bread Free Essay, Term Paper and Book Report
Panera Bread being a new company in the restaurant business has been able to achieve huge success beyond what they probably ever dreamed of they would. The brand name Panera Bread has only been around since 1997. Take one look at their web site and you see a very catchy slogan, "fresh bread makes friends", which reminds me of my travels along the AlCan Highway. This is a stretch of about 1500 miles of highway shared by Alaska and Canada. Along the most rural stretches of this highway, it is almost a guarantee that as you stop for a gas fill-up, the offering of hot fresh bread will come with your fill-up, as a thank you. This brings us to Panera's stated mission, "a loaf of bread in every arm". Panera is very proud of the breads that they have to offer its customers, supported by the fact that their bread is hand made daily; therefore, it is always fresh. The bread is dough is made off-site at one of their 17 manufacturing plants. Once the dough is made it is delivered daily by truck to the restaurant locations to be shaped and baked on site. All the cus......
Word Count: 1707
Page Count: 6.8 (250 words a page / double spaced)
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