Analysis of Star River Electronics Star River Electronics was founded as a joint venture between Starlight Electronics, and New Era Partners. Star River is in the CD-ROM industry, and is a supplier to many major software companies. Star River Electronics is planning to increase their market share by entering the new DVD-ROM market. The company has many concerns about their financial situation in the future. Star River Electronics Current Financial Situation Star River seems to be effectively be keeping their operating costs low, and are maintaining an operating profit of about 82% each year. . Star Rivers sales grew 11.4%, 15.6% and 14.5%, and 15% between the years 1998 to 2001 respectively. Star River Electronics closest competitors Wintronics Inc, and STOR-Max Corp have expected 5-year growth forecasts of 15.7%, and 21.3% respectively. From a common size analysis, it seems that Star River may be slightly below those numbers. However, the company managed to stay profitable during the past five years, and issued dividends consistently to its shareholders. As I wi......

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