The Mc Donalization of Society Free Essay, Term Paper and Book Report
The McDonaldization of Society
The author of The McDonaldization of Society is George Ritzer and he is a Professor of Sociology at the University of Maryland. Besides writing many books, he also has served as Chair of the American Sociological Associations Sections on Theoretical Sociology and Organizations and Occupations, as well as being named Distinguished Scholar-Teacher at the U. of M. When writing The McDonaldization of Society, Ritzer took on the approach of how fast food appears to taking over our society and how McDonalds has become a symbol of America culture. He does make a clear point however, of addressing that his book is firmly based on one of the strongest social theories, Webers theory of rationalization.
According to Ritzer, McDonaldization is the process by which the principles of the fast-food restaurant are coming to dominate more and more sectors of American society as well as the rest of the world. This term developed because McDonalds is so large and successful, causing people form other areas of the world to associate ......
Word Count: 3253
Page Count: 13 (250 words a page / double spaced)
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