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86 Case Study Essays, Term Papers and Book Reports


Alison Barnard Case Study
1. Is this business scalable? Discuss the limitations and challenges. The discussion towards the scalability of the business leads to the analysis on the limitations and challenges. One of the challenges that Alison faces is the store maintenance. Every specific job in need of specialists to maximi....

Arm and Hammer case study
When we think of baking soda we think of Arm & Hammer in the yellow box. Church & Dwight have been around over 150 years and for many of those years relying solely on sales of baking soda. It wasn’t until 1987 when they started introducing other products. The first to be introduced was the Arm &....

Avon Case Study Analysis
Introduction Avon is a leading global beauty company, with $10 billion in annual revenue. As the world's largest direct seller, Avon markets to women in more than 100 countries through 5.4 million independent Avon sales representatives. Avon's product line includes beauty products, fashion jewelr....

Baileys Irish Cream Case Study
The global liquor market has changed immensely in the last 20 years. Since the early eighties, people have discovered that it is better for their health if they drink in moderation, as opposed to heavy drinking. Due to this change in consumers drinking habits, people generally drink less liquor than....

Boston Beer Company Inc. Case Study
IPO Pricing for Boston Beer Company Inc. Case Summary We address the following key questions regarding Boston Beer Company (BBC) to explore the issues surrounding its Initial Public Offering. First of all, we determine the fair value of BBC to be $211 million based on a DCF valuation of projecte....

Boston creamery case study
In the first story, the main fault for the poor performance is places into operations. Forecasted variable operating costs were much lower than the actual costs. This fact resulted into higher cost of production and thus higher consumer price. As we can see, a lot of loss came from the manufacturing....

Brady Corporation Case study Analysis.
1. Contents. 2. Executive Summary. 3. Introduction. 4. E-Business Strategy: 4.1. The importance of starting an E-Business strategy to Brady Corporation. 4.2. The movement to a new business model. 5. Distributors: 5.1. The importance of distributors in the supply chain to B....

Business Case Study
Business Case Study The case study starts off with the mission statement. It is clearly known by all board members that no one seems to be living up to the mission statement. The first problem that I identified was the fact that the CEO has no idea how to run a business. He lacks critical thinkin....

Case study - Hero Honda Motors
HERO HONDA MOTORS LTD. INTRODUCTION Till mid 90’s it was the scooter which dominated the two wheeler segment, but credit of motorcycles dominating the two wheeler segment was possible because of Hero Honda Motor Ltd. This case talks about how Hero Honda motors had changed the trend and today....

Case Study : BabyCenter
Questions and gear—that is what pregnancy and raising children seem to be all about these days. From the moment the home test changes color (or, even earlier, if conception is elusive), parents are part of A Great Experiment that aims to create a healthy human being. Yet there is no official labora....

CASE STUDY "MASTER SOUND ELECTRONICS LIMITED"
CASE STUDY MASTER SOUND ELECTRONICS LIMITED Introduction: Master sound Electronics Limited is a strategic business unit of the Master Sound Group of companies and had been set up in Canada to import, distribution, and market Master Sound products. It did not manufacture colour televisio....

Case Study # 2: Sarah Talley and Frey Farms Produce
Communication Problem/Issue Identification Two basic elements that should be brought to bring to a negotiation are effective strategies and a well thought out plan of implementation. Incorporating these two procedures into a negotiation approach will significantly improve the chances of the negoti....

Case Study 4.10 Medictest Laboratories
Problem Statement Faced with a seventeen percent decrease in funding from OHIP, and to obtain eligibility of a restructuring credit offered by The Ontario Ministry of Health, Medictest has to reduce their costs beyond industry standards, of their large subsidiary in Sarnia. To meet these obligati....

Case Study Alltech Inc
Case Study Alltech Inc. 1. What factors have been involved in making Alltech a market leader in its sector? Scope of Strategic Marketing beginning with Research: The main driving force behind Alltech Inc. was Dr. Pearse Lyons, who is entrepreneurial, scientific and innovative business skills ....

Case Study Nocturnal Hypoglycemia
Introduction Diabetes is an epidemic in Counties Manukau. It is no longer a disease for the 40 to 65 years old, but the youngest diagnosed with Diabetes Mellitus are 6 year old children. In 2008, an estimate of $57,000,000 is being spent every year by Counties Manukau District Health Board for d....

Case Study of Mike Tyson
A celebrity's problems seem to be fascinating to everyone and Mike Tyson, superstar boxer and once heavyweight champion, is an exceptionally interesting case of a man whose livelihood depends on him destroying and pummeling his opponents into submission. Yet his control over his anger and aggression....

CASE STUDY ON MOTIVATION:
This case study is based on the problems happening in my company and the solutions that I would like to take as a manager. As we know that we are spending 60% of the active time in the company. The growth of the company is depend on the growth of individual. The growth is only possible if we will....

Case Study-Dell. Inc
Case Study: Dell, Inc. – 2005 Case page 12 1. History of the company. In 1983, Michael Dell started his own business while in college. The company he started was PC’s ltd., which was the forerunner to Dell Inc. today. Dell started his business with a simple concept which is made to orde....

Case Study: Alcoholism
HISTORY Carol is a 45 year old woman who, due to a neck injury from car accidents after heavy drinking, is permanently unemployed, and currently lives with her fiancé, a recovering alcoholic. Since Carol’s biological mother left her and her father when Carol was only four years old, Carol was....

Case Study: Avon Products, Inc.: The Personal Care Industry
Case Study: Avon Products, Inc.: The Personal Care Industry Beth C., Kendra S., James B. and Ernest L. University of Phoenix MGT/578—Strategy Formulation and Implementation Ms. Wanda Manning March 09, 2007 Case Study: Avon Products, Inc.: The Personal Care Industry Avon has been in the pe....

Case Study: Biopure Corporation
Situation analysis External analysis In the 1998 the world of medicine is on the verge of revolution in the blood transfusion market. Three companies, namely Biopure, Baxter and Northfield, are in the final stages of the approval of human blood substitutes for commercial release. Furthermore, Bio....

Case study: coronary artery disease (CAD)
Introduction Heart disease is any of conditions that can affect the heart. There are many different types of heart disease such as coronary artery disease (CAD), heart attack, heart failure, and ischemic heart disease. The most predominant type of cardiovascular disease is CAD and myocardial infarc....

Case Study: Roches New Scientific Method
Case Study: Roche's New Scientific Method Business strategy affects the information system and organizational decisions significantly. The business strategy gives the plan of where a business seeks to go, and in order to get there, the organizational decisions and the information systems must be al....

Case Study: Wal-Mart - The Main Street Merchant of Doom
Introduction Since its establishment in 1962, Wal-Mart has grown to be one of the biggest conglomerates in the world. Inevitably, with the expansion of the company, the weight and number of social and ethical issues facing the company has increased. The key issues discussed in this particular....

Case Study: Warren Buffet,
Of the most successful American businesses over the past four decades, one in particular has been the focus of countless analyses due in part to its remarkable success. Berkshire Hathaway, self-described as a holding company with subsidiaries engaged in a number of diverse business activities, was o....

Cerberus Corporation case Study
Susan is a first time project manager assigned with a responsibility of managing a project to change office furniture in a decentralized reporting structure where business units operate independently. Susan has come up with a project plan, and a project team where ergonomics was identified as the ....

Charlotte Bears HBS Case Study answers
CHARLOTTE BEERS AT OGILVY & MATHER WORLDWIDE With a distinctive career track in advertising, Charlotte Beer’s (CB) main mission was to act as a primary change agent1 and to rejuvenate the advertising agency Ogilvy & Mather (OM), which was experiencing deteriorating business and organisational cr....

Congenital Diaphragmatic Hernia
Congenital Diaphragmatic Hernia CASE STUDY A baby boy was presented with respiratory distress upon birth. The history of the patient included an uneventful pregnancy and delivery. The patient was born at 39 weeks gestation and his weight and length were in the 50th percentile. Immediate....

Critical Thinking Case Study
Abstract This is a case study that identifies problems and issues in and hospital. The newly employed, Executive Assistant, Chris Smith was given a task from his CEO (boss) regarding several problems that Faith Community Hospital was facing. His education development was required in order to com....

Critical Thinking Case Study
The AcuScan Case Study tests the University of Phoenix critical thinking skills and their ability to evaluate assumptions and soundness of arguments recognize the difference between logical and emotional responses, identify fallacious analysis and problems, create alternative solutions to the identi....

Customer Servce Case Study - Appropriate response to difficult customer situation
Customer Servce Case Study - Appropriate response to difficult customer situation Case Description/Situation 'Teller Number six is now free', the automatic voice machine droned. The old lady at the head of the queue shuffled awkwardly to window number 6, where Kylie McAdam was the teller. ....

Downs Syndrome
All children that are born with Downs Syndrome (previously called mongolism) have a common characteristic appearance and may also share similar congenital birth defects.Dr John Downs, of whom the condition is so named after, found that children who were born with these similar characteristics and th....

Effective Communications Case Study Analysis: The Myth of Silver Fillings
On December 23, 1990, CBS-TV's "60 Minutes" panicked the television audience by announcing that toxins have invaded the American mouth. The "60 Minutes" broadcast, narrated by veteran reporter Morley Safer, was intended to alarm and to persuade its audience that the mercury in dental fillings....

ENRON ethical case study
The issue of a financial cover up and misrepresentation begins in 1986, when Kenneth L. Lay became CEO of Enron and in the later years partook in illegal acts deemed to be unethical. Lay a CEO of a billion dollar corporation claims that he knew little of what types of activities were taking place, ....

EuroDisney Case Study
In its early years, EuroDisney was a disaster. However this could have been avoided if better planning was made. (1)The first of the factors that crippled the EuroDisney venture was their assumption that what works in one country (Japan) will work in another. The Japanese culture embraces America....

Ferrofluidics Case Study - Systems Equipment Division
Ferrofluidics Case Study Systems Equipment Division Problem Statement Of the many issues faced by Ferrofluidics, the most pressing is whether or not to continue with its puller product segment which was recently acquired by the company’s Systems Equipment Division (SED). Other issues eme....

Ford case study
Overview Ford Motor Company, a global automotive industry leader based in Dearborn, Mich., manufactures and distributes automobiles in 200 markets across six continents. With about 300,000 employees and 108 plants worldwide, the company’s core and affiliated automotive brands include Ford,....

Fox COPS TV show - case study
Case Background: In 1989 Paul Ingerson, the plaintiff, ventured to a so called bad part of town in order to obtain illegal drugs. While he tried to purchase marijuana the dealer assaulted him and attempted stealing Ingerson's motorcycle. Ingerson ran to a nearby phone and dialed 911 to report t....

Frito-Lay’s Dips – “Chip dip vs. Vegetable dip” - Case Study
We wanted to notify you that Ben Ball our Marketing Director and Ann Mirabito, our Product Manager, have been working diligently to satisfy shareholders expectations and led Frito-Lay’s Dips into a profitable product line with an excellent sales growth in the last five years. Frito-Lay's is the maj....

Geography Assignment on Ecotourism - Case Study: The Ningaloo Reef
Year Ten: Term Two Geography Assignment Ecotourism i) Ecotourism is a concept more difficult to define than its widespread usage would suggest. Nature-based tourism is a rapidly expanding portion of the world’s travel market. Ecotourism is a type of tourism that has sprung from nature-base....

Glenlyon Foods plc Case study
Glenlyon Foods plc is a medium-sized food manufacturer based in a small town in Scotland. It was founded 25 years ago. The company produces a range of high quality chilled foods, and sells its products mainly through independent specialist retail outlets in Scotland and the North of England. It has ....

HBS Case Study: Online Music Distribution in a Post-Napster World
With various court decisions against Napster, recording industry claimed that Napster started a trend in peer-to-peer sharing. Napster was not the first site to allow people to download music for free. However, with more than 30 million users, it was certainly the most popular file-swapping site at ....

IKEA CASE STUDY
1. IKEA’s firm specific advantages are plentiful. A combination of innovative modular designs whose components could be mass produced and a dedicated supplier network (2,300 suppliers in 67 countries) are the base of this Swedish Corporations firm specific advantage and success, by serving price co....

IKEA(GZ) case study
Table of Contents Strategic Management Table of Contents Abstract 1. INTRODUCTION HISTORY OF IKEA(GZ) 2. SWOT ANALYSIS 2.1 IKEA (GZ)’s STRENGTHS 2.2 IKEA (GZ)’s WEAKNESSES 2.3 IKEA (GZ)’s OPPORTUNITIES 2.4 IKEA (GZ)’s THREATS 3. FIGURES OF IKEA GROUP ANALYSES 4. IKEA (GZ) MISS....

Innocent Drinks (HBS 9-805-031) - Case study solution
Innocent Drinks is a company that bases its strategy on very efficient elements. First of all the managers follow a special marketing strategy that add up to a powerful statement about the personality of the brand and is therefore the core of Innocent�s success. The company doesn�t follow ....

INTELS SITE SELECTION DECISION IN LATIN AMERICA- CASE STUDY
INTEL’S SITE SELECTION DECISION IN LATIN AMERICA Intel was the first company to introduce microprocessors in the early 1970’s and still remains the foremost company in this industry. Given the ever growing nature of this field along with fierce competition by other companies in this industry, I....

JACK WELSH CASE STUDY
Question 1 In order to check and evaluate the General Electric (G.E) model we should first describe and compare the various key points with the Model of continuous success that was presented to us. Structure • Flexible To make a more efficient company by getting rid of the Bureaucracy, be....

Jonah Creighton Business Case Study of racial discrimination
Executive Summary Jonah discovered prospects of racial discrimination at Coulding-Henson’s British unit after a telephone conference with an English manager, regarding the placement of a minority Coulding-Herald Advance Management Program (CHAMP) recruit. As a Kelley-defined exemplary follower, Jo....

Kelly's Case Study - Child and Adolescent Development
Kelly was born on May 12, 2003 in Talihina, Oklahoma at the Choctaw Nation Hospital. She weighed 7 lbs 6 oz. and her height was 18 inches. Kelly now weighs 28 lbs and is 36 inches tall. She is currently a only child but her parents are considering having another child in the near future. She is 3/....

KENTUCKY FRIED CHICKEN (KFC) IN INDIA
MARKETING PROJECT ON KENTUCKY FRIED KFC was founded by Harland Sanders (Sanders) in the early 1930s, when he started cooking and serving food for hungry travellers who stopped by his service station in Corbin, Kentucky, US. He did not own a restaurant then, but served peopl....

Kismet Inc. Case Study
Kismet Inc. Executive Summary During the case study, we obtain vital information on Kismet Inc. Kismet Inc. was a distributor of tools and hobby products such as knives, compasses, and sleeping bags. The company is doing extremely well but the main problem is the inability to keep inventory within....

Krispy Kreme case study
Krispy Kreme Doughnuts began in 1937 as a provider of a special recipe doughnut, obtained by Vernon Rudolph from a French chef, wholesale to supermarkets. As consumer interest in the product grew, Rudolph's concept of a factory store selling to retail customers began. Customers were enticed by watc....

Macadams Case Study
To analyse the financial position of the company, the above ratios' were analysed as follows: Gearing and Liquidity Ratios The debt ratio has increased from 9% - 12%. This is represented by an increase in both long term and short term debt. The long term debt increased by 140.7%. This increase w....

Malincho case study
Case Study Overview Kalin Pentchev is a Bulgarian entrepreneur who has founded his own import-export business which is called Malincho in 2001 in the US. Kalin has specialised himself on selling Bulgarian food products. Having no experience in this respective sector, made it very hard for Kalin to ....

Marketing Case: Jones Blair Case Study Analysis
Jones Blair is a company in the United States which manufactures paints and distributes them more than fifty counties in Louisiana, Texas, New Mexico and Oklahoma. Their head quarters and the primary metropolitan area of sales is the Dallas-Fort Worth (DFW) area. The US paint industry is a very succ....

Mel Gibson Spirituality Case Study
Summary This Case Study on Mel Gibson discusses his right wing Roman Catholic spirituality and the affect he has on Australia. Mel Gibson and his movies is an unofficial biography with various interviews at different stages in Gibson’s life coupled with facts. Also there are various interviews of ....

MEM Company, Inc Case Study
Introduction In the constant quest by companies to increase customer consumption of their marketing offer, many analytical tools are used and considerations made by the respective marketing departments. In this report, we shall use three of these tools with respect to MEM Company’s situation. Fi....

MERGERS AND ACQUISITIONS
Since the 1980's, it has become a growing trend for companies, both large and small, domestic and foreign, to form strategic alliances within their particular industries. There are many specific goals that companies may be looking to achieve by dong this, but the main underlying reason is to guarant....

Murphy Ice Land Case Study
1) ANALYSIS OF THE CURRENT SITUATION a) The External Environment: Threats and Opportunities Within the context of a companys external environment, threats are considered as factors that could hinder the companys attainment of a strategic advantage (Ferrell & Hartline, 2011). Threats observed....

MW Petroleum case study
1. Seller: Amoco Company had conducted an extensive review of its cost structure and profitability and concluded to produce overall restructuring. In the USA, in general 85% of the company's gross margin was provided by just 11% of its 1150 producing fields, and Amoco was not an exclude. They had ....

Napo Pharmaceuticals Case Study
In order to achieve its goal - to distribute crofelemer, an anti-diarrhea compound, to the developing countries - Napo Pharmaceuticals had been looking for and building corporate partnerships to raise enough funds for crofelemer¡¦s R&D and distribution. However, the main problem lay in whether....

Nike Inc, Case Study
BACKGROUND

Kimi Ford, a portfolio manager of a large mutual fund management firm, is looking into the viability of investing in the stocks of Nike for the fund that she manages. Ford should base her decision on data on the company which were disclosed in the 2001 fiscal reports. While N....

Orgnizational Behaviour Case Study--Second Cup
CONTENT Abstract, Introduction and Background…………………………...………………………….…P.3 Methodology…………………………………………………………………………………….P.3 Findings: Categorizing Data…………………………………………………………...…..…P.4 – P.7 Quantitative Analysis……......

P&G Developement Scope Case Study
The Procter & Gamble Company is a household name. It is one of the thirteen largest companies in the world. Even with its size, this company has had their ups and downs. In 1997, P&G ran into an issue that was bestowed towards Rob Assimakopoulos (Assistant Brand Manager for Scope) and Krista Boone....

Pediatric Case Study: Bacterial Meningitis
Pediatric case study: eighteen-month old, Bacterial Meningitis Description: This is an unusual case of proven pneumococcal and meningococcal mixed meningitis in an 18-month-old girl. Pathophysiology – meningitis is the inflammation of the meningies (the covering of the brain and spinal cord). ....

Pep stores case study
Market analysis before year 1990: 1. Big population which is at the base of the income pyramid which is to be tapped. 2. Poor people have very low disposable income. 3. Mass purchase from this group of people has an immense potential. Market segmentation before year 1990: 1. Segmentation: *....

Perdue Farms: Case Study
Perdue Farms: Case Study The Perdue Farms company was founded in the 1920’s by Arthur Perdue after leaving his job with the railway express and went in to the egg business full time. The company was built on the foundation of quality. That is still every important today with their m....

Philip Morris Case Study
Philip Morris: Marlboro Friday Marlboro’s Competitive Position in early 1993 In early 1993 Marlboro’s competitive position was a relatively good one: it had considerable customer captivity, given the addictive nature of the product and the fact that it’s consumers tend to be very brand loyal; a....

political parties
INTRODUCTION According to Ball (2000: 95) Political parties can be defined by their main aim that is, they seek political power either singly or in co-operation with other political parties. Nwabuzor Mueller in their book Introduction to Political science for African students state that political ....

Present a case study of two leaders, one international and the other a South African, who has changed a particular situation
Table of Contents 1. Introduction 2. Profile of selected leaders: 2.1 Dr Martin Luther King: international 2.2 Archbishop Emeritus Desmond Tutu: South African 3. The Theory of Charismatic leadership and Transformational leadership 4. Comparative analysis of selected leaders 5. Conclusion 6. ....

salavation army case study
The Salvation Army may encounter several types of issues regarding its stakeholders. The first issue raised in the case study is the relation between the Salvation Army and the governments. Indeed, the SA may not be recognized and allowed to implement its charity actions in a country. For example, i....

Salem Case study
Problem: Determining the best way for Salem Telephone Company to make its subsidiary, Salem Data services profitable. Decision: Our Decision is that Salem Data should consider spending some cash on promotions and reducing the price of the services rendered to its commercial customers. Analy....

SOAP Case Study - Substance Abuse
Client is a 36 year-old, African-American, single female with four (4) children. Client has three (3) daughters (aged 16, 15, and 13). She also has one (1) son (aged 9). Client reports that their relationship is "getting better" because she no longer abuses opiates. Client's children were ....

sony case study
In an economy that thrives thoroughly on technology and progression itself, there are many companies that have taken advantage of the opportunities that have been offered to them through science. Because of the continuous growth in technology, companies have been able to find ways to further their ....

South American Airlines case study report
South African Airlines (SAA), a government-owned airline, was looking to become profitable, effect positive growth, and improve its image in order to position itself for an initial public offering. During a timeframe when other South African airlines were experiencing growth, SAA had not. Within t....

Southwest Airline Case Study
History Southwest Airlines has been a model of admiration for the airline industry and businesses from around the world combined. Southwest Airlines is a rag to riches story that has had to fight for everything it has become. Before Southwest was able to take on its first passengers, they had to fi....

Squirt case study
Dr Pepper/Seven Up, Inc Case Analysis Situational Analysis Dr Pepper/ Seven Up, Inc is the largest division of Cadbury Schweppes. Cadbury Schweppes is the third largest soft drink company with product sales in almost 200 countries. Headquartered in London England, Cadbury Schweppes was the wor....

starbucks case study
Contents 1. Current background 1 2. Case issues 1 3. Analysis of the case 2 3.1 In terms of external environment 3 3.2 In terms of marketing opportunities 4 3.2.1 American market 4 3.2.1.1 Market penetration 4 3.2.1.2 Product development 5 3.2.2 Global market 5 3.2.2.1 Market developm....

Starbucks Case Study: How Starbucks Can Stay At The Top (Marketing)
Starbucks Based upon this case, Starbucks mentions a few of their target markets. The first one they mention is it’s employees. They seem to put their employees first and foremost. Their philosophy is that in order to create happy and satisfied customers, you first need to have happy and satisfie....

Toyota Case Study
History, Development and Growth: Toyoda Sakichi enjoyed a successful career in the textile industry but he was always intrigued with the idea of building automobiles. In 1930, Sakichi sold his textile patent rights for the sum of 1 million yen and convinced his son, Toyoda Kiichiro, to explore t....

US Steel Case Study
Situation Analysis Traditionally, steel has been a very important industry with in the United States. This is due to the strategic value of steel, used in weapons, ships and other products that contribute to the national defense. Moreover, many US industries rely on steel as a major part of indus....

West Indies Yacht Club case study
The Problem: The West Indies Yacht Club Resort (WIYCR) is faced with a problem of high expatriate turnover rate, an increase in guest complaints and a poor relationship between expatriates and local staff who in turn feel unmotivated to work hard. Alternatives: 1) Doing nothing. 2) Improving....

Winkler A. G. Case Study
Introduction Winkler A.G. is a manufacturer of packaging materials for the grocery chain stores, electronics, food processing industries, office products and house ware products. The company is headquartered is in Berlin and they have manufacturing plants in Hamburg and Stuttgart, Germany. ....

Wrigleys Case Study
Introduction Asking whether an optimal capital structure exists for Wrigley's is the equivalent of asking whether firm value depends on how net operating cash flows are divided between payments to lenders and shareholders (Peirson, Brown, Easton, Howard, and Pinder, 2009, p.361). Under the assumpti....

XANADU ELECTRONICS CASE STUDY
Founded in 1967, Xanadu Electronics Corporation, driven by a continuous progress, in only six years proved to be the first company that successfully develop a device to detect and decode tones from a touch keypad at a marketable price. Together with the purchase of a semiconductor fabrication facili....

Zara Retail-clothing Outlet case study
The case outlines the conundrum faced by the retail-clothing outlet Zara that is “to change or not to change”. The change refers to an upgrade of its in-store operating system (OS) which would effectively enhance its current business model or open opportunities to adjust it entirely. Specifically,....




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