Marketing mix
A marketing mix starts with a strategy that a firm develops to appeal to a specific or targeted group of consumers. The targeted market or group of similar consumer's aid in shaping the market mix the company may use to determine a marketing strategy (Perrault et. al., 2001). To find the best way ....

Subway restaurant
Case #5 - Subway Restaurant Shanoya Corporation is an entity doing business as Subway restaurant. Located on the outskirt of busy Fordham Road Shopping District, it is the number #1 revenue producer in the Bronx and top forty in NY with around 2,700 units sold weekly. This restaurant benefits fr....

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